Digital Style Guide #DWSG13


A while ago I tweeted to copacino that writing on a tablet produces different results than keyboarding Yes I risked rejection tweeting something obscure out of the blue to demonstrate a point digital writing is new and different from sm conversations and long-form writing We need writing teachers for the digital But for the most part writing is being taught by people who learned to write by hand or on a typewriter Certainly not by tablet Tablet reading is very

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10 Qualities Required to Produce Successful Business Writing


You probably have lots of good writers in your organization. But do the members of your writing team have what it takes to produce content that inspires your audience to take action?

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5 Effective Writing Styles Used by Today’s Professionals


Writing is evolving. Whether (or not) you use “whom” is now a moot point. Are you keeping up with the pace of change?
There are 5 types of writing being used by professionals today to effectively communicate.

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7 Reasons Why You Don’t Need an Intern to Run Your Social Media Program


There are still a lot of people that think being young gives you magic knowledge of how to use social media as a marketing platform Yes college students are cheap Yes they probably use social media more than you Yes they are well-versed in different platforms like Reddit or Formspring But those facts don’t mean they have the skills and expertise necessary to become your lead social media marketer If you are thinking a college intern would be the perfect person to run your

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How to write like a 5th grader: 8 Effective writing techniques for every writer’s tool kit


How much time do you study what makes some copy pop and other copy fizzle? My 5th grader often demonstrates stronger writing principles than many professionals employ. Her recent book report illustrates 8 effective writing techniques for every writer’s tool kit.

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