7 Reasons Why You Don’t Need an Intern to Run Your Social Media Program

There are still a lot of people that think being young gives you magic knowledge of how to use social media as a marketing platform Yes college students are cheap Yes they probably use social media more than you Yes they are well-versed in different platforms like Reddit or Formspring But those facts don’t mean they have the skills and expertise necessary to become your lead social media marketer If you are thinking a college intern would be the perfect person to run your

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How to write like a 5th grader: 8 Effective writing techniques for every writer’s tool kit

How much time do you study what makes some copy pop and other copy fizzle? My 5th grader often demonstrates stronger writing principles than many professionals employ. Her recent book report illustrates 8 effective writing techniques for every writer’s tool kit.

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How to develop a mobile app that will get used again and again

Which mobile apps work and which ones miss the mark? Presentation notes from PSAMA.

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Proud to be a social media geek!

Or why I embrace the title “geek.” Complete with geeky footnotes.

I’m a day late in celebrating Geek Pride Day[1] but the reason I even know about it is that I am one. A proud, card carrying (well not really but it sounds fun) geek.

Sometime last year I started calling myself a geek, but quietly, just amongst friends. After reading Geekwire’s Geek Pride Day post this morning, I’ve decided to come out of the closet and wave my professional geek flag for all to see. Turns out I’m not alone. 1 in 5 Americans consider themselves geeks.[2]

I don’t want to identify as just any geek. Nope, I’m a SOCIAL MEDIA GEEK. Yep, it’s in all caps; after all it’s my job title. Not social media guru or expert or Sherpa, goddess, diva, rock star or any of the other creative titles social media professionals (and amateurs) title themselves.

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Empire Avenue: Farmville meets Wall Street

Seems like every week there’s a new social platform that people are diving into — clothes and all. The current hot property is Empire Avenue.

EAv, as the aficionados like to call it, is a social game where you buy shares in people and “earn” dividends based on their social activities on the web (Twitter, Facebook, Flickr, LinkedIn, YouTube, blogging, and EAv.) The more you are “worth” on line, the more money you earn.

I’ve come across a couple of conversations on the site about whether or not businesses should take the plunge and so far the jury appears to be out. But then, as mega EAv player, Chris Pirillo e(Pirillo) tweeted earlier today, “They didn’t see business ROI in Twitter, YouTube at first, either.”

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